The CIM Level 4 Certificate in Professional Digital Marketing has been developed following extensive employer-led research across a range of sectors and size of organisation; qualification providers; academics and students
For Whom ?
The CIM Level 4 Certificate in Professional Digital Marketing is aimed at the aspiring professional digital marketer who wishes to gain knowledge and skills to succeed and progress within a career in marketing.
Typical job titles may include the following: digital marketing executive, digital and social media executive, content marketing executive and display advertising executive.
Am I eligible ?
One or more of the following is required to gain entry onto this qualification
- CIM Level 3 Introductory Certificate in Marketing qualification or CIM Level 3 Foundation Certificate in Marketing or CIM Level 3 Foundation Certificate in Professional Marketing or CIM Level 3 Foundation Certificate in Professional Digital Marketing
- any relevant Level 3 qualification
- any UK Degree or International equivalent
- International Baccalaureate (equivalent to NQF Level 3 and above)
- professional practice (suggested one year in a marketing role) and diagnostic assessment onto Level 4
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Is it recognized ?
It’s a Level 4 qualification and regarded as a robust and current & Practical qualification which Offered by Chartered Institute of Marketing UK which is present in over 100 countries , with over 30,000 members and history of over 100 years
How it will benefit you
The CIM Level 4 Certificate in Professional Digital Marketing is aimed at the aspiring professional digital marketer who wishes to gain knowledge and skills to succeed and progress within a career in marketing. The Professional Marketing Competencies have been instrumental in the development of the CIM Level 4 Certificate in Professional Digital Marketing. The knowledge base, technical and behaviour skills from the Professional Marketing Competencies have been embedded into the qualification design and development to create a ‘fit-for-purpose’ employer-led qualification.
Modules
The Certificate in Professional Digital Marketing
To gain the CIM Level 4 Certificate in Professional Digital Marketing, a pass in all three mandatory modules are required
Assessment – MCQ based Exam
Award – CIM Level 6 Award in Marketing & Digital Strategy (VRQ)
Assessment – Assignment
Award – CIM Level 6 Award in Innovation in Marketing (VRQ)
Assessment – Assignment
Award – CIM Level 6 Award in Resource Management (VRQ)
Applied Marketing
The Level 4 Certificate in Professional Marketing has been developed following extensive employer-led research across a range of sectors and size of organisation; qualification providers; academics and students.
Planning Campaigns
This module gives you the knowledge and skills to plan and implement successful campaigns that deliver real results for an organisation. You will learn the campaign planning process including…
Digital Marketing Techniques
This module focuses on the importance of the ever-evolving, dynamic digital landscape. You will develop skills to improve digital marketing performance and explore the challenges and opportunities within the digital…
Study Options
Study Online
This for ones who are busy with work and personal commitment but has good self-discipline and self-learning capability
Master Class
In a Master Class students learn all key concepts relevant to Level 7 to get a holistic view of Strategic Marketing and then apply it to relevant assignments separately. This builds better strategist and strategic marketers